Synthesia

What it's good for

• 1

  Producing training and onboarding videos that update with a script edit, not a reshoot

• 2

  Localizing one video into dozens of languages without re-filming

• 3

  Sales enablement and internal comms at scale

• 4

  Turning existing documentation into presenter-led video

• 5

  Pushing interactive, trackable video into an LMS via SCORM (Enterprise)

Pricing

• Free

  10 min/mo with watermark

  Free

• Starter

  Annual billing, ~120 min/yr

  $18/mo

• Creator

  Annual billing, API, interactive video

  $64/mo

• Enterprise

  SAML SSO, SCORM, scale

  Custom

How to use it

Write your script, pick an avatar and voice, and Synthesia renders a presenter-led video in minutes. For training libraries, keep scripts in source control so a policy change is a script edit and a re-render, not a shoot. Localize by swapping the language and regenerating. On Enterprise, publish as SCORM so your LMS tracks completion. Pair with HeyGen if you need more avatar variety or faster turnaround on shorter clips.

Pros & cons

Frequently asked questions

• Is Synthesia free?

  There is a free plan with 10 minutes of video a month, with a watermark, which is enough to try it. Starter is about $18 a month on annual billing for roughly 120 minutes a year, Creator is $64 and adds API and interactive video, and Enterprise is custom with SAML SSO and SCORM for LMS integration.

• Synthesia vs HeyGen: which should I pick?

  Both turn a script into an avatar-led video. Synthesia is the enterprise standard for training and L&D, with SCORM, SSO, and update-and-re-render workflows. HeyGen tends to offer more avatar variety and faster turnaround on shorter clips. Pick Synthesia for training libraries at scale, HeyGen when you want more avatar options or quick short-form.

• What is Synthesia best for?

  Learning-and-development, onboarding, sales enablement, and localized training at scale, where updating a script and re-rendering beats re-filming. It is the wrong tool for cinematic or narrative video, or when you specifically want a real on-camera presenter.

• Does Synthesia work with an LMS?

  Yes, on the Enterprise tier. It can publish interactive, trackable video as SCORM so your LMS records completion, and Enterprise adds SAML SSO for managed access. That is the main reason large training teams standardize on it.

• Can I localize a Synthesia video into other languages?

  Yes. You can localize one video into dozens of languages by swapping the language and regenerating, with no re-filming. That update-and-re-render model is the core advantage for any team maintaining a multilingual training library.

More

• Synthesia

Alternatives to Synthesia

Other tools we'd consider for the same job.

• HeyGen

  AI avatars and dubbing — turn a script into a talking-head video in 175+ languages with lip-sync that actually works

• Descript

  Edit video and podcasts by editing the transcript. Overdub voice cloning, studio sound, and agent clip creation

• Runway

  Pro video generation and editing — text-to-video, image-to-video, inpainting, motion brushing, lip-sync

Other Video tools

• Runway

  Pro video generation and editing — text-to-video, image-to-video, inpainting, motion brushing, lip-sync

• Descript

  Edit video and podcasts by editing the transcript. Overdub voice cloning, studio sound, and agent clip creation

• HeyGen

  AI avatars and dubbing — turn a script into a talking-head video in 175+ languages with lip-sync that actually works

• Pika

  Short-form video generation with playful special effects (Pikaffects). Great for social, less great for long-form