SEO
Practical SEO for people who do their own. Keyword research, technical audits, content briefs, and answer-engine optimization (AEO) for AI Overviews, ChatGPT, and Perplexity. Methods you can run today, with or without a paid suite.
2 articles
10 min readJun 18, 2026
Keyword Research That Isn't a 200-Row Tool Dump
A keyword tool gives you a spreadsheet, not a plan. Here is the method to turn seed terms into a ranked, intent-grouped list you can actually write against, with or without a paid suite.
Read article
11 min readJun 17, 2026
Answer Engine Optimization (AEO): How to Get Cited by AI Search
AI Overviews, ChatGPT, and Perplexity answer the question instead of handing over ten blue links. AEO is how you get cited in that answer. Here is what it is, how it differs from classic SEO, and the method to make a page quotable.
Read article